01 | DISCOVERY
it begins with a conversation
in person | virtual | by phone
by appointment only
Before we meet, I will have you complete a Discovery Questionnaire to gain an understanding of you and your vision. We will dive deep into what inspires you and your story. We will discuss your color palette, design aesthetic, and overall feel of the event. Finally, we will chat about ideas, stationery styles and options, and the timing specifics. The end product will be a one-of-a-kind design that tells your story.
02 | ON-BOARDING
to start the design process
graphic inspiration board
creative design service fee
After our Discovery Appointment, you will receive a Graphic Inspiration Board along with a preliminary estimate. It will include a color palette and inspiration images that convey aesthetic, mood, textures, or patterns. It is our rough roadmap for the design direction for your event and will serve as our guide. A non-refundable creative design fee and a signed contract are required for the Design Exploration to continue past this point.
03 | DESIGN EXPLORATION
initial design ideas
Once we establish a sense of style, we will move on to the design exploration phase. Custom stationery means starting with a blank sheet of paper and designing from the ground up. You will experience a collaborative process in which we will mirror your vision and bring it to life. I will guide you through the details, including verbiage and etiquette.
At this time, a price quote accompanies the design exploration concept. The conceptual exploration process allows for refinements and typically takes two to three rounds to get the desired outcome. Fine-tune adjustments and quantity changes occur until production approval. Additional accompanying pieces are incorporated with the same cohesive aesthetic once the initial concept is accepted.
04 | EXECUTION
approval | down payment
artwork to production partners
Approval and 80% down payment will move your project to the execution phase, with the remaining balance due upon delivery. I will expertly manage the production of your stationery with trusted print houses and partners.
I will execute each project with meticulous attention to detail and flawless hand-craftsmanship. Orders can take 4 to 8 weeks to produce and are determined by the design’s complexity and production methods.
Directed by our timeline, we will revisit our initial conversation and discuss day-of coordinating pieces. Maintaining consistently designed details ensures a cohesive message for your guests. In addition, we can arrange for on-site delivery and set up for day-of events (based on availability).